SenseHub® Dairy cow collars offer more accurate heat detection and lower empty rate

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November 23, 2022

SenseHub Dairy cow collars offer more accurate heat detection and lower empty rate

Farmers

Michael and De-Anne Smith

Location

Hawera, West Plains

Farm Size

111ha (effective)

Herd Size

350 milking cows, system: 4/5

SenseHub Dairy (formerly Allflex) cow collars enabled Michael and De-Anne Smith to achieve more accurate heat detection along with other benefits, including:

  • Fully integrated with Protrack drafting gate
  • Linked directly with Protrack system on desktop
  • SenseHub app keeps in touch with the full herd
  • Tail painting was dropped
  • Saving time and labour drafting out cycling cows 

Farm owners Michael and De-Anne Smith already had a Protrack system operating in their dairy shed, but November 2020 they put SenseHub Dairy cow collars on their 350 cows.

To meet the increased demand, they were placing on themselves, there came a need for better heat detection. Tail paint and scratch pads were far too time-consuming and inaccurate. SenseHub Dairy cow collars seemed the obvious choice.

The SenseHub Dairy cow collars offered full integration with their Protrack drafting system and linked directly with the Protrack system on their desktop computer at the dairy office and home. The SenseHub app helps them keep in constant touch with the herd.

“I was nervous about trusting the cow collars, believing that you can’t teach an old dog new tricks, but then I thought I have to trust this technology.”

Michael Smith

SenseHub Dairy cow collars on Michael and De-Anne Smith's herd with Protrack

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Monitoring Solutions – Branding Explanation

The brand names for our monitoring solution have been subject to changes since recording our videos and farmer stories.

MSD Animal Health, a division of the MSD group of companies under Merck & Co., Inc., Rahway, NJ., U.S.A. and a global provider of animal health pharmaceuticals and technologies, purchased the Allflex New Zealand business in 2019 (including certain SCR-branded animal monitoring technologies). At the time, Allflex animal monitoring solutions were known as Allflex collars and the relevant desktop-based software was HeatTime Pro (both of which you may hear about in this video). The dairy monitoring solutions are now branded SenseHub® Dairy – MSD Animal Health’s desktop-based software is now known as Dataflow II™ and cloud-based monitoring software is known as a SenseHub® Dairy solution. Allflex remains the brand name which represents our identification solutions.

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